BiCi Co. - Your November Event Calendar

There are a lot of bicycle related events coming up, and calendars can be confusing for some of us (including me).  Here's a short list of the events that you need to know about, particularly those that have to do with Bicycles and BiCi Co.  It feels like a wonderful November Bike-nado.

Cleaning up in our community - BiCi Co.

• Recurring Weekly in November - Demo DIY Bicycle Repair Hours at BiCi Co. (More Info)  Learn to change a tire, adjust a derailleur, or tighten that loose thingy.  We've got you covered, and you will get your hands dirty.
• Wednesdays from 5:30-8:30pm.  Starting on October 21st.  No hours on November 25th due to holiday weekend.
• Saturdays from 1:30-5:30pm.  Starting on November 7th.  No hours on November 28th due to holiday weekend.
• This is your opportunity to sample (for free!) what it would be like to be a BiCi Co. member.
• Local Music and BiCi Co. Social at Hook and Ladder.  Saturday, Nov 7th.  7-10pm at 209 Main Street.   Drink specials.  P.O.S.S.M playing great music, and a hug from Tony C for anyone that walks or bikes there.
• CT Rides Business Forum.  Thursday, Nov 12th.  8-10am, includes a light breakfast.  Learn about your commute options in Hartford.  A forum with local alternative transportation experts.  Great for employees and employers.  (More Info & Registration)
• Wetherfield Ave. Has a Bike Lane.  Thursday, Nov 12th @ Noon.  Come over to the Wethersfield Ave entrance to Colt park at Noon for a photo op and "thank you" to the Hartford DPW for working with the neighborhood organizations that requested bike lanes.   For all the griping and complaining, we'd like to offset a little with our hearty thanks.  For maximum effect, show up on bike - duh!  (Facebook Event)
• BiCi Co. Neighborhood Cleanup! Sunday, November 15th.  10am-1pm.  Meet at 97 Park Street.  Bicicletas and Communidad.  Bicycles and community.  BiCi Co. is reaching out to our friends, neighbors, and fellow bike riders to help clean up Park Street and the South Green neighborhood.  Let's put some shine on before winter hits and covers us up with snow.  Knox Inc. provides the supplies, we supply the human power! (Facebook event)
• Creative Cocktail Hour at Real Art Ways, Thursday, November 19th.  Join Hartford Prints and BiCi Co. at RAW.  "The best of everything Real Art Ways has to give: innovative art, invigorating music, and hundreds of the most interesting and open-minded people to share the experience." (More Info)
• Bike Walk CT Annual Dinner, Friday, November 20th at CCSU, 5:30pm.  Silent auction.  Nominate for People's Choice awards.  Featured speaker - the inspiring Colleen Kelly Alexander.  BiCi Co will be there and provided two "BiCi Co. Family Memberships" for the silent auction.  And the silent auction is choice!  Great for holiday shopping.
• Hartford Cranksgiving, Saturday, November 21st - In its fourth year, this all family friendly event collects food to donate for the Thanksgiving holiday.  Ride fast or slow, but make sure to bring a way to carry the groceries.  (Register Here)
• Final Slow Roll of 2015 and BiCi Co. Social.  Sunday, December 6th. Save the date.  More info soon.  Stay tuned to the BiCi Co. Facebook Page.

Don't forget to share the BiCi Co. Membership and Fundraising Campaign with all your bicycle loving friends!  We are depending on your invaluable grassroots publicity to get the word out.

Cyclists drink locally!

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Let's have Earth Day, but not tell Anyone

Mark Twain knew how to stir up his audience

Has anyone heard about the Earth Day event going on at Hartford's Riverfront Plaza next Sunday, April 27th?  Someone sent me an email about it last week.  I'm glad they gave me a personal heads up, but that isn't going to do much to bring in attendees.  It was also confusing to me that an environmental event in Hartford hadn't reached out to Bike Walk Connecticut, CT Rides, or CT Transit - especially if one of the themes is sustainable transportation.  For example, Bike Walk Connecticut is planning for the May Bike to Work events right now.  I'm personally involved in the Wednesday, May 14th event in East Hartford.  East Hartford is going all "big tent" and calling it a Bike and Walk to Work Breakfast.

It drives me bonkers how poorly many events are publicized in Hartford.  It doesn't have to be that way, and it's not that difficult to do an adequate job.  If you're going to spend the time organizing the actual content of an event, please put aside the time (and a little budget) for the outreach and publicity.  There are so many amazing events and shows in Hartford that have an imperceptible audience.  If a show is lacking publicity and attendance suffers, you're doing a disservice to yourself as the organizer.  It hurts a lot (I know) when you spend days and weeks planning an event, and then only a handful of attendees show up.

This past Saturday I stopped by Charter Oak Cultural Center for live ukulele and dance as part of the severely under publicized  Hartford New Music Festival.  There were maybe six people in the entire auditorium.  I made it a point to attend after catching one mention of the event via FaceBook.  Deborah Goffe was performing, and I hadn't seen her dance yet. Deborah and Kevin Hufnagel put on a splendid performance for the intimate audience.  I didn't know a ukulele could do that, and Deborah accompanied with much strength and grace.  There is another concert next weekend, and you should follow the link to get more information.

Such that we don't continue this pattern of well performed, but under attended shows I'd like to offer some basic tips.  Remember.  I am not an event planning professional.  This is common sense.  You have it.  Use it.  And you don't have to be the organizer to make these things happen.  Bit players and volunteers working with an event can help to bring the outreach and publicity home.  If you don't see it happening, it probably isn't - and that is your cue to chip in.

• When picking the date and time for your event spend at least 15 minutes thinking about conflicts and your target audience.  Google the date to make sure there aren't other events that would draw your same crowd.  Consider which nights and times seem to work for events like the one you're planning.  For example, don't schedule the same day and time as the Wadsworth First Thursday or RAW Creative Cocktail Hour if you are targeting Hartford's arts crowd.
• Plan your event far enough in advance that you have time to announce the date and do appropriate publicity.  I like to target having enough detail wrapped up at least a month in advance for small events.  For big stuff you might need 3-4 months, and really big stuff with major sponsors I would recommend almost a full year in advance to catch their funding cycles.
• Do the cheap and easy stuff first.  Facebook event.  Post it to the various local media outlets.  CTnow.com.  Hartford.com.  LetsGoArts.  RealHartford.org. Write your own blog post.  Put links to the event page or FB event on your page and other related FB groups that you belong to.  Ask your friends to share the link.  Ask folks that have said they are going to attend to share the link.  
• If you know of organizations that have a similar mission or individuals that have a lot of connections.  Send them an email with the event blurb and link.  Ask them to share the information via their email list, blog, or Facebook.  Reach out beyond your immediate circle of contacts.
• Posters.  Yeah.  Posters are nice, but they take time and money.  First make sure you get the electronic posters up on blog posts and FB Events.  If you have the time and money, spread printed posters around at locations and businesses where folks will see them and the event will be reinforced. 
• Hit them.  And hit them again.  Unless they are Superfans, you need to touch them multiple times before they pull the trigger and buy a ticket or put the event on their calendar.  Just because you sent out that link on FB once doesn't mean that folks are going to magically show up.  It only takes a couple minutes to re-invite, send out event reminders, and update that FB event page with a teaser update.  
• Sell discounted tickets ahead of time.  If you're coordinating a larger event, pre-sale tickets will guarantee a bit of income to offset expenses while also increasing buzz.  You can ask those that purchased tickets ahead to spread the word to friends, and they are now part of the publicity network.  

That's all I've got for now.  Please get better at publicity Hartford-ites.  We've got so much going on and it's a shame not to tell folks.  Hartford does "Have It", so let's not be shy about spreading the word.  Mark Twain knew how important publicity was, and we do too.

Note:  This post has very little to do with bikes.  Well aside from my event organizing associated with bike-type events.  I'm creating a new blog called - In Hartford We're All Famous Together.  I'll use that blog venue for posting non-bike related musings on Hartford. 

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In My Own Backyard

Went out for a spin this weekend, initially with the intent of camping near the Barkhamsted Reservoir after exploring some of the dirt roads.  It was a soft plan, so soft that I changed it part way and looped back to Hartford after bush whacking a particularly gnarly gravel road (Broad Hill Road, off of Simsbury Road), that degraded into quad track (Weed Hill Road), and then became a vague memory of what at some point seems to have been a trail.  The rock walls on either side of the downhill track were the only thing that hinted at the creek bed having a prior life.  Somehow I got from Weed Hill Road to Firetown Road (LINK), which Google doesn't recognize as a road.  Lots and lots of undeveloped preserve land out here.  Prime for a weekend out and back trip with primitive camping overnight.

A beach in Hartford.  WTF?  

Part of the reason I turned back after lugging my camping gear most of the way to Barkhamsted was to catch the Pipes in the Valley festivities at the Hartford Riverfront.  An amusing pale alcoholic crowd, with a few in kilts.  In addition to the numerous beer tents, there was a whiskey tasting table and an Irish coffee booth.  I didn't stick around for the later shows, but I'm guessing the crowd was well soused, perhaps enough to even dance, when the Red Hot Chili Pipers went on at 9PM.

Wee driftwood campfire on the beach.

Instead of spectating the bag pipe fueled shit-show I rode North along the riverfront path, past the boat house, in search of a camping spot.  It was a beautiful evening, and clear.  Camping could still be had.  While considering potential spots to tie up a hammock for the night I noticed that the island just off shore appeared to have a passable land bridge.  I'd heard this happens with low water levels.  It ended up being a surreal location tucked behind a large pile of trees deposited by higher flood levels, but just a few steps from a great view of the city.  I set up my camp and put together a small driftwood camp fire.  The sand on the island was great for lounging next to the fire and gazing up at the heavens.  Now that I've told all 8 readers of the BBB about this priceless spot, I'll have to kill you all.

Rolling fog and amazingly quiet.

On the topic of amazing stuff in Hartford's backyard, if you didn't get enough during Hartford's bike-splosion last weekend, Providence is trying to do one better this coming weekend.  During the day on Friday, October 4th, Providence is hosting the New England Bike Walk Summit.  That night in the same venue you can catch the FREE New England Builders' Ball.  The ball is chock full of regional frame builders with their drool worthy rigs.  Saturday and Sunday brings the Providence Cyclocross Festival.  Just a short drive.  I'm planning to catch a carpool over on Friday morning, and ride back to Hartford on Saturday.

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How much awesomeness can Hartford handle?

In a previous post, I waxed on about the overwhelming bicycle packed weekend approaching in September.  In this post I'll break it down a little and focus on Saturday, September 21st.  The weekend has become so saturated that I can only process it one day at a time.  We start with the Discover Hartford Bicycle Tour, the best way to pedal around Hartford and take in the history, beautiful parks, and diverse neighborhoods.  10  mile and 25 mile routes stay within Hartford proper, and the 40 mile includes a loop over into Windsor, South Windsor, Manchester, and East Hartford.  South Windsor was particularly keen on getting into the tour, as they are now a Bronze Bicycle Friendly Community.  All three routes include updates, improvements, and route changes from previous years.  Bike Walk Connecticut is looking to far exceed 1,000 riders this year. The success of the tour is key to BWCT's 2014 state-wide advocacy and education efforts, as this is their biggest annual fundraiser.

Lot's of Discover Hartford Bicycle Tour links and info below:

• The tour is Saturday, September 21st and starts at 9AM.  I recommend arriving by 8:30 AM if you've registered online and by 8:00 AM if you are registering that morning.
• To save $15 and avoid the chaos of day of registration I recommend registering beforehand online.
• The tour is also registering event volunteers.  Those that want to make that extra effort to make the tour amazing can pitch in.
• Are you a local or regional business that would be interested in presenting at the event Expo in Bushnell Park?  Expo Registration is now open.

Following the bike tour, cultural institutions and creative leaders of Hartford take the ball and run with Envisionfest.  What is Envisionfest?  Straight from the website - 

• "Envisionfest Hartford is a free one-day festival on September 21st and a unique opportunity for people of all ages to discover and celebrate the capital city’s transformation.  Every aspect of the free city-wide event will showcase Hartford’s abundance of innovative history, arts and extraordinary cultural assets. Hundreds of live entertainment and hands-on activities will stimulate the senses, from free live musical entertainment and dramatic performances on six stages, to free admission to more than eight museums, landmark building tours, and lawn games in Bushnell Park."

And what's better, all of the Envisionfest activities are within easy biking and walking distance of Bushnell Park.   Check out this exhaustive list of ways you could spend your afternoon after the bike tour.  Last year post tour I just wandered around clueless and was amazed by how many different events and activities were available.  Perhaps this year I'll be more prepared.

And the cherry on the sundae.  Wait for it.  Are you ready?  THEY MIGHT BE GIANTS.  Free concert at 6:30PM in Bushnell Park.  What the Hell?  TMBG has fans from teens to folks in their 40's and 50's and they keep pumping out music.  I saw them seven or eight years ago at a free show in Boston, and it was great.  Looking forward to sitting on the lawn and unwinding (and maybe bouncing around a bit) while listening to the diverse grab bag of tunes that TMBG might pull out.  FYI - There is liberal BYO activity in Bushnell for concerts.  Great opportunity for a picnic.

On Saturday, September 21st my head is going to explode.  Apologize ahead of time for the mess.

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Take me to the River

*** The RAW Real Ride has been rescheduled for Friday July 19th.  Similar timing, but there won't be fireworks.  The fireworks are on July 18th, which unfortunately fell on the evening of Creative Cocktail Hour at RAW. ***

Real Ride VII - Take me to the River.  Saturday, July 6th.  Meet at Real Art Ways.  Bike Decorating at 6PM.  Ride leaves at 8PM.  Fireworks at 9PM.

The ride will leave from Real Art Ways on Arbor Street and wend its way down to the Connecticut River in time to watch the fireworks.  After the fireworks finish, the group will ride back.  Note that this ride will be on city streets, and there will be traffic.  On the return trip the roads will be chock full of stop and go traffic.  That said, the bikes are a much more efficient (both space and fuel) way to get to the fireworks.

It's a leisurely 8-10 mile ride round trip.  Bring your lights, more is better.  Some folks are basically mobile Christmas trees, or more seasonally, battery powered firework displays.  There will be music, or bring your own.

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We like nearby music.

Today!  July 14th.

http://www.charteroakcenter.org/index.php/2012/07/indie-fest/

Come out to the Charter Oak Cultural Center and catch amazing bands well known throughout the region for leading Indie movers and shakers. Music from The Radical Dads, a Brooklyn New Yor ‘college rock’ trio will headline the fesitval in Charter Oak’s beautiful garden; followed Farewood, and the Suicide Dolls. In addition, local bands will be playing during the day.

Indulge in Music, Food, and a really, really free market. FREE.

Featured Bands: 7 PM -12 AM is the Electric Set: The Radical Dads, The Suicide Dolls, Farewood, Post-Modern Panic

2-6 PM is the acoustic set: Kevin MF King, Brett the One Man Band, Rum Glass Serenade

You can ride your bike there.

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